Your rooms, amenities, architecture, and design show travelers where they'll stay.
But the mountains, trails, lakes, restaurants, attractions, and experiences surrounding your property help answer another important question:
Why should I go there?
Today's traveler isn't simply searching for a beautiful place to sleep. They're imagining the entire trip.
And your marketing should help them see it.
The destination isn't background scenery. It's part of what you're selling. Source: Expedia Group, 2026
Depending on the destination, available imagery may include:
The Isa Outdoors Media archive currently includes select imagery from destinations (Including imagery from national parks, mountain towns, outdoor recreation destinations and surrounding landscapes) throughout:
No travel. No shoot days. No waiting for me to be in your destination.
Send your property's location along with the nearby attractions, landscapes or experiences you want to highlight.
I'll identify relevant imagery already available from your destination and create a curated proof gallery for your property.
Choose the images that best complement your existing property photography and marketing strategy.
Your selected images are professionally delivered in high resolution with licensing based on your intended marketing use.
Depending on your licensing agreement, destination imagery can be used across:
• Property websites
• Direct-booking websites
• Airbnb + VRBO listings
• Social media
• Email marketing
• Digital destination guides
• Blog content
• Seasonal campaigns
• Printed property materials
Licensing terms are tailored to your intended usage.
Paid advertising, third-party distribution and extended commercial usage may require additional licensing.
$350 5 professionally edited destination images
Perfect for properties that already have a strong photography library but need a few standout images to showcase what's nearby.
$600 10 professionally edited destination images
A versatile collection for telling a more complete story of your destination across your website, listings and social channels.
$950 20 professionally edited destination images
For properties that want the destination to become an integral part of their visual marketing.
Usage licenses apply to one hospitality property/business unless otherwise specified.
Destination Image Licensing gives hospitality properties access to professional photography and video I've already created while traveling and working throughout North America.
Rather than commissioning a new destination shoot, you can license select imagery from my existing archive to showcase the landscapes, attractions and experiences surrounding your property.
Send me your property location and I'll search my archive for imagery from your area and nearby attractions.
If imagery is available, I'll create a curated proof gallery so you can see your options before selecting a collection.
My archive is continually growing, so even if you don't see your destination featured on my website, it's always worth asking.
Absolutely. You'll receive a curated proof gallery of available imagery relevant to your property's location.
From there, you'll select the photographs or video clips you'd like to include in your collection.
Availability varies by destination, but my archive includes imagery of mountains, lakes, waterfalls, national and state parks, hiking trails, scenic overlooks, outdoor recreation, downtown areas, architecture, local attractions and other experiences that help tell the story of a destination.
Some locations also include seasonal imagery and video.
Yes. Standard hospitality licensing includes use on your property's website, direct-booking website, organic social media, email marketing and property-specific booking listings such as Airbnb and VRBO for the duration of your license.
No. Isa Outdoors Media retains copyright and ownership of all imagery.
Your licensing fee grants your property permission to use the selected imagery for the uses and duration outlined in your licensing agreement.
Think of it similarly to licensing music or other creative work: you're purchasing the right to commercially use the imagery rather than purchasing the copyright itself.
Standard Destination Image Licensing is non-exclusive, which allows me to license imagery from the archive to multiple businesses.
If having exclusive use of specific imagery is important to your property or campaign, exclusive licensing may be available and is quoted separately.
Standard collections include a one-year commercial license for approved organic marketing uses.
Extended 5-year and perpetual licensing options are available if you'd like to continue using the imagery beyond the initial term.
You can simply renew or extend your license if you'd like to continue using the imagery.
Your original files don't need to be recreated or redelivered—the licensing period is simply extended based on the terms selected.
Paid advertising is not included in the standard organic license.
If you'd like to use an image or video in boosted social posts, Meta ads, Google ads, display advertising or another paid campaign, paid advertising rights can be added to your license.
Standard licensing covers one hospitality property/business.
If you manage multiple properties within the same destination, portfolio licensing is available. I'll create a custom license based on the number of properties and intended usage.
Not under a standard property license.
Licensing is granted specifically to the business named in the agreement and cannot be transferred, sublicensed or distributed to another business for its own marketing.
If another organization would like to use an image, I'm happy to arrange a separate license directly with them.
If the imagery you need isn't currently available in my archive, we can discuss commissioning a custom destination shoot.
This is also a great option for properties that want highly specific seasonal experiences, attractions or activities documented exclusively for their marketing needs.
Yes—and this is one of the best ways to build a complete visual library.
Your property photography shows travelers where they'll stay. Lifestyle imagery shows them what the stay feels like. Destination imagery shows them why they'll make the trip.
Existing destination imagery can be added to a Hospitality Storytelling project whenever relevant archive content is available.
Not in the traditional sense.
This isn't a massive generic stock library. It's a curated archive of professional destination imagery I've personally photographed while traveling, exploring and working throughout North America.
When you inquire, I curate imagery specifically around your property's location and the experiences your guests are likely traveling there to enjoy.
Six to eight weeks for a full identity, three for strategy alone. We agree the dates before we start and we do not move them.
That's completely normal. Destination imagery is designed to showcase relevant experiences and attractions guests can reasonably access while staying at your property.
I recommend clearly identifying locations and avoiding language that could imply an attraction or view is located directly on the property when it isn't.
Send me your property's location along with any nearby destinations, attractions or experiences you'd especially like to highlight.
I'll search the Isa Outdoors Media archive and let you know what's currently available.
